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If you have pricing and services on a scheduling apps like Vagaro, Styleseat or Acuity, you probably think that is enough since business is rolling in. This is the #1 mistake I see new and seasoned beauty pros make. If those websites go away today, where will your clients find you. You need your own website!

At minimum, your brand should have a solid foundation such as place for potential clients to look at your work (besides social media) and a place for brands to contact you to for collaborations.

You should have policies in place to help protect your business and your clients such as client contracts. Download the free checklists and get your business ready for expansion.



A major complaint most stylists get is lack of professionalism. Maybe you are too busy to worry about all of the admin stuff for your business. Maybe you are too tired to focus on your social media strategy. Maybe you are trying to do it all yourself, and you’re failing at it.

A lot of beauty professionals are greatly skilled but do not expand their brand at the capacity they truly deserve. They lack business etiquette, or they simply don’t have the time to perfect the internal aspects of business.

The truth is, you are overworking yourself! You need to scale and diversify your income. You need to create content, hire someone for promotional packages, and teach as well. This guide will give you a kick start to it all!